TDMI is dedicated to preserve and protect precious natural resources for the next generations by achieving to produce the cleanest denim on earth. We are continuously developing and experimenting new ways to improve production processes that can help mitigate damage to our planet. Instead of doing more, sometimes the solution is to do less, which is how we came up with the concept in “Less is More” indigo dyeing. Contrary to conventional indigo denim dyeing, TDMI is embracing lighter indigo dye shades to attain medium to light washes more efficiently and sustainably. The less dye in the fabric equates to less energy, water, and time used to wash the garment down to its final form. We have a variety of hues in the mid-indigo range. Our most popular colors are Dutch Blue and Aruba Blue, bringing flexibility to customers by helping them do more with less.

In addition to reducing dye depth for optimal color, the type of dye we use combats excess toxic chemical release into fresh water sources. The less indigo saturation, the less discharge of contamination is released. The use of Liquid Indigo is the cleaner alternative to powder dye. Over 3 million pounds of waste water sludge is eliminated and a reduction of 60%-70% of Sodium Hydrosulfite and caustic soda chemicals is seen in this formulation. This dye is also better for workers’ health by the significant decrease in exposure to chemicals that would be used with powder dye.